Franchise Customer Experience Certification
Franchise Customer Experience Certification
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    • Home
    • How It Works
    • Why Certification
    • Brands
    • testimonials
    • Resources
    • Community
  • Home
  • How It Works
  • Why Certification
  • Brands
  • testimonials
  • Resources
  • Community

How it Works

Review

Recognition

Resources

Objective assessment of 32 critical elements of a brand’s consumer and franchisee customer experience practices along with benchmarking, action plan and consulting to drive improvement.

Resources

Recognition

Resources

Exclusive access to 100+ tools, guides and research specifically curated for franchised brands to build processes to deliver experiences for consumers and franchisees that drive growth

Recognition

Recognition

Recognition

A  designation and support for promoting your Franchise CX Certification to consumers, prospective franchisees, investment partners and more

The Five Pillars of Franchise CX Success

Outstanding franchisee and consumer experience is driven by continuous improvement in Five Pillars of Success by a franchisor.


Each of these includes key practices and processes that builds the foundation, execution, measures results and leads to faster growth and higher franchisee profitability.  

Getting Started

Applying for Franchise Customer Experience Certification starts with a one-on-one call with one of our Advisors to discuss your brand goals and how Franchise Customer Experience Certification can help.  


From there, your Advisor will guide you and your team smoothly through the process.

  1. Sign up for 30 minute Eligibility Review
  2. Apply and kick-off with FCX Advisor
  3. Access our secure, customized Award Platform to complete your survey 
  4. Franchise Customer Experience Institute team audits the brand against 32 different practices in the 5 Pillars of FCX Success
  5. Your FCX Advisor reviews results and recommendations; score of 80% or higher earns Certification

What You Get

Resource Center

Promotion to Franchise Prospects

Promotion to Franchise Prospects

Exclusive access to the Franchise Customer Experience Resource Center with 100+ tools, research and case studies specifically curated for the 5 Pillars of Success

Promotion to Franchise Prospects

Promotion to Franchise Prospects

Promotion to Franchise Prospects

Annual advertising to thousands of single and multi-unit franchisees, along with complete marketing package to maximize recognition 

Executive Report

Promotion to Franchise Prospects

Franchisee Workshop

Summary and key metrics including gap analysis for recommendations to grow faster, presented to franchisor leadership team

Franchisee Workshop

Franchisee Workshop

Franchisee Workshop

Optional presentation of key findings and best practices by our team to your franchisees, to drive awareness, engagement and results 

Franchise CX Index

Franchisee Workshop

Franchise CX Index

Benchmarking to show how your brand compares across franchising and your category

Coaching Sessions

Franchisee Workshop

Franchise CX Index

Develop your Action Plan with to take consumer and franchisee experience to the next level

Let's Experience Together

We'd love to understand your goals and share how we can help your brand better understand, improve and promote a consumer and franchisee experience that drives profitability. 

schedule a call

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